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2 min read

It’s Not Just a Driver Shortage

By Leah Mosher on May 20, 2022 11:17:10 AM

Topics: recruitment

While it’s true that drivers are critical to the success and growth of a trucking company, we understand that they are not the only piece of the puzzle. Equipment maintenance and repair play a vital role in managing a safe and successful fleet. That maintenance requires skilled labor that is also in short supply in today’s job market.

The U.S. Bureau of Labor Statistics recently reported an expected 28,000 new openings for diesel service technicians and mechanics every year, for the next 10 years. Meanwhile, technical schools and training programs are only producing an average of 3,500 new technicians per year. Higher demand for the transportation of freight, an aging workforce preparing for retirement, and an ongoing retention problem among technicians joining the industry are all contributing to the growing shortage.

 

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The Cost of Sitting Trucks

In our blog which focuses mostly on driver recruitment and retention, we have covered in depth the loss in revenue that results from idle assets due to a lack of CDL drivers qualified to move them. However, when the issue is a vacant technician role the resulting losses approach an average of $1,200 per day. With customer expectations shifting as same day and next day delivery become more standard, not having the staff on hand to perform routine maintenance and get your vehicles up and running is simply not an option.

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The Limited Pool and How to Reach Them

Taking into consideration that 40% to 50% of today’s technicians and diesel mechanics are baby boomers headed for retirement, recruitment solutions and strategy for these roles will become more important than ever before. When the need outpaces the supply to this extent, fleet owners are put in the position to compete with each other for the same candidates.

At FindaTruckerJob, we have successfully helped hundreds of carriers fill all types of roles that fall under the transportation umbrella. Our data-driven process helps us identify where the candidates in your area are most likely to see your ad. We then allocate your budget to the channels that will reach them and our team bids on ad space to keep your postings visible at the top of the page. Our clients are paired with a dedicated Account Manager who monitors the campaign through a weekly cadence. They are at the ready to make any necessary adjustments to ensure that your job ads are performing as efficiently as possible.

In short: don’t let the name fool you, we can find you more than just truckers!

Leah Mosher

Written by Leah Mosher

Leah is the Marketing Operations Analyst for FindaTruckerJob.com, focused on providing valuable insights to help drive forward the hiring efforts of recruitment teams across the country. Interested in reaching out to Leah to learn more about FindaTruckerJob or our parent company GoToro? Connect with her on LinkedIn!